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Microsoft Paint is finally dead, and the world Is a better place

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Apple

Every Product Apple Has Released This Year (2020)

With just five months into 2020, and in the midst of a global pandemic, Apple has (rather quietly) already announced 6 new products.

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2020 has been quite the unusual year for practically every retailer in the world. Including the major tech companies that generally rely on loyal and eager consumers and large in-person press events to help fuel the excitement around their new products and services.

Apple is no exception. Perhaps the most hyped brand on the planet when it comes to new product announcements and in-store releases has also had to make major pivots in the way they manage product announcements and ongoing communication with loyal fans and consumers.

And while Apple continues to be the textbook example of how to communicate tech products, 2020 has been an unusual year for the tech giant with most product launches in 2020 falling far below the usual fanfare and rave.

So, if you’ve missed everything Apple has released so far this year, it’s not your fault. We’ll quickly get you up to speed below.

Apple Product Releases 2020 (January – May 2020)

1. 2020 Macbook Air / March 18th

Released on March 18th 2020, Apple updated the Macbook Air lineup with new keyboards and more powerful processors. Also, the base price dropped to $999. See Apple’s official announcement on the 2020 Macbook Air.

2. 2020 iPad Pro (11in/12.9in) / March 18th

Released on March 18th 2020, Apple also updated their iPad Pro line-up with all new cameras (similar to the iPhone 11 Pro) and LiDar scanners for improved AR. Apple also teased the upcoming launch of an all-new Magic Keyboard (later released in late April). See Apple’s official announcement on the 2020 iPad Pro.

3. 2020 iPad Pro Magic Keyboard / April 15th 

Originally revealed during the 2020 iPad Pro announcement in mid-March, Apple officially opened up purchasing of the new iPad Pro Magic Keyboard on April 15th (pre-order, shipping the following week). An incredibly unique and floating keyboard with trackpad (that apparently works on older 2018 iPad Pro models as well). See Apple’s official announcement of the 2020 iPad Pro Magic Keyboard.

4. 2020 iPhone SE (2nd Generation) / April 15th 

On April 15th 2020, Apple announced the all-new iPhone SE (2nd generation) iPhone. A slightly larger model than the previous iPhone SE, the new model packs an upgraded chip, camera system, and a shocking starting price of only $399. See Apple’s official announcement of the 2020 iPhone SE (2nd generation).

5. 2020 13″in Macbook Pro (X) / May 4th 

On May 4th 2020, Apple announced an upgraded 13″ Macbook Pro with new keyboard mechanics, upgraded processors, and larger upgrade features for memory and SSD storage. Also, the new MBP also features the separated ESC key similar to the 16″ model. Although not everyone was too excited about this announcement as many were expecting to see the official unveiling of a new 14″ model and more up-to-date display and processing power. Nonetheless, it appears Apple is waiting for 2021 for this announcement. See Apple’s official announcement of the 2020 Macbook Pro 13″.

6. 2020 Mac Mini

Probably the most under-the-radar and unimpressive release of the year so far (not even mentioning it in their newsroom), Apple also updated its Mac Mini lineup some time in mid-March with a single feature. 2x the storage for the same base price. So, there’s that.

Looking Ahead? 

Typical with Apple products, there are lots of leaks, speculations, and rumors of what’s to come during the rest of 2020, especially during the much anticipated 2020 WWDC (now online-only) and Fall event(s). iPhone 12 anyone?

And while no-one outside of Apple really knows for sure what’s to come, one things for sure – expect all announcements to be virtual and likely small upgrades until the in-person events and massive lines can form again in 2021.

That said, 2021 is likely to be a massive year for Apple products. So if you can wait, you might just want to.

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Cameras

The Love/Hate Relationship Photographers are Having with the Upcoming Canon R5

With 45 megapixels, 8k RAW uncropped, 4k 120fps, auto-focus superpowers, and a starting price expected to be around $3,700 – this camera has a lot of hype to live up to.

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What we know so far about the Canon R5 (updated: 5/21/20):

  • Price – the leaked $6,700 price was an error and has thankfully been debunked. We still don’t know exact pricing but there’s a lot of speculation it will be closer to $3,500-$3,700
  • Release date: US shipments likely to start July 2020
  • 45 megapixels
  • Retailers are already taking out landing pages for the product, likely to be updated with pre-ordering (which will be likely be the only way to land one of these in 2020). So be sure to sign-up for notifications across several sites and have your credit card on hand to strike fast
  • Expect to see a lot more in the months and years to come around Canon’s EOS R line
  • The Canon R5 comes with animal detection auto-focus and shoots 8K RAW (uncropped)
  • A new set of EOS R lenses to be announced later this year by Canon

Watch the full 2020 Canon virtual press conference below (the link will jump directly into the Canon R5 part, but you can always scroll it back to the beginning):

Key Features:

Canon

Canon R5 features as revealed during Canon’s 2020 virtual press conference (May 2020)

The Love/Hate Relationship

As more information becomes available on this much anticipated camera, there’s also a lot of new discoveries that photographers aren’t thrilled about like the need for faster and larger media cards (8k files are massive) and bumped up computer processing power (likely in the i9 processor with 36GB ram range) needed to handle the massive bandwidth 8k requires.

Long story short, whatever the camera ends up costing, you’ll need about 3X the budget for all the other things needed to get the most out of the camera and 8K footage.

Oh, and do you have an 8k TV? If not, the footage will likely just be downsample on a 4k TV or computer monitor to its max resolution anyways. So, you’ll likely need to make an investment there as well if you actually want to see what 8k really looks like.

Just sayin. 🤷‍♂️

For more information on the camera, check out Canon’s official R5 product page.

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Tech

Netflix was the top grossing app in Q2, with mobile revenue up 233%

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